Ravi PimplaskarinMobile DiscoveriesUnico Studio’s Forward-Looking Approach Keeps Them Ahead of the “Game”Erkay Uzun, CEO of Unico Studio, discusses how Unico focuses on end-to-end metrics to achieve sustainable ROASJun 7, 2021Jun 7, 2021
Ravi PimplaskarinMobile DiscoveriesHow Wooga Uses Data Science to Supercharge User AcquisitionVinicius Ramos Gerez, Sr User Acquisition Manager at Wooga discusses how patience with data is critical to achieving long term user goals.May 12, 2021May 12, 2021
Ravi PimplaskarinMobile DiscoveriesSciPlay’s Focus on Retention Fuels Long-Term Gaming SuccessYaron Bartal, SciPlay’s VP of Growth, discusses how their gaming apps find and keep loyal customersMar 15, 2021Mar 15, 2021
Ravi PimplaskarinMobile DiscoveriesHow User Experience Spurs SmartNews’ SuccessFabien-Pierre Nicolas, VP US Marketing of SmartNews, discusses how the popular news app maximizes their reach through simplifying…Mar 15, 2021Mar 15, 2021
Ravi PimplaskarinMobile DiscoveriesHow Innovation Drives OTTO To New HeightsMarian Bucher, OTTO’s VP of Growth, discusses how the shopping app uses preloads and retention strategies to keep it top of mind with…Mar 11, 2021Mar 11, 2021
Ravi PimplaskarinMobile DiscoveriesGiving Motivation Key to Beach Bum Games GrowthShai Ze’ev Yosifon, VP of Marketing, tells us how gaming apps should focus their user acquisition strategies on user-initiated approachesMar 11, 2021Mar 11, 2021